[YOUR]Strategy & Goals
This where you can find your strategy and goals for the year. Check back in here regularly to see if you're on track. If you want to change any goals that you’ve already smashed, let us know and we'll update it for you.
OVERVIEW OF WHERE THEY ARE NOW
OVERVIEW OF THE BUSINESS AS IS + astrology & numerology
STRENGTHS
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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AREAS FOR GROWTH
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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OPPORTUNITIES
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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THREATS
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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YOUR STRATEGY
LET’S DIVE INTO THE WAYS IN WHICH YOU CAN SHIFT WHAT YOU’RE CURRENTLY DOING TO REACH YOUR GOALS. EACH SECTION WILL HAVE GOALS THROUGHOUT, WHICH WILL BE PULLED TOGETHER AT THE END OF THIS SECTION.
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SOCIAL MEDIA
INSTAGRAM OVERVIEW
ENGAGEMENT RATE
Engagement rate measures how actively involved your audience is with your content. It includes metrics such as likes, comments, shares, and clicks. A high engagement rate indicates that your content is resonating well with your audience.
ANALYSIS
AUDIENCE
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
ENGAGEMENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
CONTENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
ACTION
AUDIENCE
As a movement professional, you could organically use video & TikTok to allow new people to discover your services and grow your audience
Set a goal of creating 2 TikTok’s per week?
Repurpose these for Instagram
As a movement professional, there are many ways you can use TikTok to reach new people and grow your audience
ENGAGEMENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
CONTENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
REACH
Reach refers to the number of unique users who have seen your content. It's important because it indicates the potential size of your audience and how effectively you're spreading your message. A high reach and engagement is the ideal situation.
FOLLOWER GROWTH
Follower growth measures the rate at which your social media audience is expanding over time. While having a large number of followers isn't the only measure of success, steady growth indicates that your content is attracting new people to your brand.
SOCIAL MEDIA
MAKE THIS BEAST YOUR BEST TOOL
ANALYSIS
AUDIENCE
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
ENGAGEMENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
CONTENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
ACTION
AUDIENCE
As a movement professional, you could organically use video & TikTok to allow new people to discover your services and grow your audience
Set a goal of creating 2 TikTok’s per week?
Repurpose these for Instagram
As a movement professional, there are many ways you can use TikTok to reach new people and grow your audience
ENGAGEMENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
CONTENT
Women aged 25-44, with 66% between 25-34
Second audience: women aged 18-24.
These could be a great audience to reach, for expansion but also for you to act as a role model for them
Who can you partner with to meet this younger audience and then tailor your social media to them?
OTHER OWNED MEDIA
Owned media is like your own personal media platform that you completely control. Here, you get to decide what to say, how to say it, and when to share it. It's a powerful tool because you're not relying on anyone else to convey your message – it's all in your hands, allowing you to directly engage with your audience and shape your brand's image.
INSERT TOPIC
Owned media is like your own personal media platform that you completely control. Here, you get to decide what to say, how to say it, and when to share it. It's a powerful tool because you're not relying on anyone else to convey your message – it's all in your hands, allowing you to directly engage with your audience and shape your brand's image.
INSERT TOPIC
Owned media is like your own personal media platform that you completely control. Here, you get to decide what to say, how to say it, and when to share it. It's a powerful tool because you're not relying on anyone else to convey your message – it's all in your hands, allowing you to directly engage with your audience and shape your brand's image.
WEBSITE
Owned media is like your own personal media platform that you completely control. Here, you get to decide what to say, how to say it, and when to share it. It's a powerful tool because you're not relying on anyone else to convey your message – it's all in your hands, allowing you to directly engage with your audience and shape your brand's image.
INSERT TOPIC
Owned media is like your own personal media platform that you completely control. Here, you get to decide what to say, how to say it, and when to share it. It's a powerful tool because you're not relying on anyone else to convey your message – it's all in your hands, allowing you to directly engage with your audience and shape your brand's image.